A Study on Local Events Gangneung Cultural Content Development for the 2018 Pyeongchang Olympic Winter Games

This study aimed to The research for the 2018 Pyeongchang Winter Olympics in economy and culture tourism product development area of Gangneung.By developing traditional folk culture handed down coming events and plays a culture (festivals), cultural content in Gangneung region proposes a plan to develop a sustainable local economy after the Olympic Cultural Festival.Winter Olympics are a sporting event, as well as people around the world to participate is a good opportunity to inform us of the traditional play culture in the world as a cultural festival.It get already be called a golden opportunity to settle into a global festival in Gangneung Danoje Festival listed as a world oral and intangible heritage of humanity UNESCO.To this end, the development of traditional culture of Gangneung area where you can play a unique cultural experience with the curious foreign visitors to the festival to promote cultural content and activation successful hosting of the 2018 Pyeongchang Winter Olympics and regions.