Jong Soo, L. (2011). A Study on Storytelling Marketing of Intangible Cultural Heritages in Korea - Focused on ‘Pimatgol Story -. Mun Hwa Jae - Annual Review In Cultural Heritage Studies, 44, 222-243.
Jong Soo, L. (2011). A Study on Storytelling Marketing of Intangible Cultural Heritages in Korea - Focused on ‘Pimatgol Story -. Mun Hwa Jae - Annual Review In Cultural Heritage Studies, 44, 222-243.