The Dilemma and Countermeasures of Sports Intangible Cultural Heritage Protection in China

In order to further popularize and develop the work of protecting sports intangible cultural heritage, through the method of literature and the logical analysis, the author preliminarily defines the connotation of sports intangible cultural heritage. And combined with the characteristics of the sports intangible culture in the form and the internal meaning in our country, the author proposes the principles of sports intangible cultural heritage protection in our country, namely the original state principle, the innovation principle, the principle of difference, and the principle of balance. In the long run, the effective way to protect the sports intangible cultural heritage should be the consciousness of the cultural heritage and development based on the formation of the identity of the national culture.In recent years, The Party and the government have attached continuous importance to the intangible cultural heritage protection in China. June 10, 2007 is the first intangible cultural heritage protection day that the Chinese government established, and the local degree of attention on the intangible cultural heritage also grows with each passing day. However, with the acceleration of the process of the globalization and the modernization, and the changes of people s living environment and conditions, the intangible cultural heritage containing the national spirits is disappearing. The sports culture, as an important part of the intangible cultural heritage, also has been greatly affected, and is disappearing with hitherto unknown speed. Therefore, we need to think more how to face the various problems of the intangible cultural heritage protection in the sports world.