Heritage Tourism in Kuwait: Prospects for Economic Diversification

Recent volatility in oil markets and the economic constraints of a budget deficit are compelling “rentier” states like Kuwait to seek various avenues for economic diversification. This article suggests that promoting heritage tourism could potentially transform the economy and propel tourism growth overall. It seeks to identify the prospects for heritage tourism development through an exploration of the tangible and intangible heritage of Kuwait. The paper provides an insight into challenges and constraints facing heritage tourism development in Kuwait including the need for training, education, image branding and marketing. Finally it suggests a framework for sustainable heritage tourism. Primary data was collected through field work in heritage institutions and museums and informal interviews with staff and visitors, and complemented by institutional brochures, official websites, newspaper reports, tourist information and government databases.