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X. Hu N. Au R. XiaBrand CUSTOMER ENGAGEMENT E-commerce Innovation Interactivity Intangible cultural heritage handicraft Perceived authenticity PHYSICAL SURROUNDINGS Tourism value co-creation VIRTUAL-REALITY Interactivity Mobile Augmented Reality Purchase intention value co-creation
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Hu, X., Au, N., & Xia, R. The Impact of Mobile Augmented Reality on the Purchase Intention of Intangible Cultural Heritage Handicrafts. https://doi.org/10.1080/19388160.2024.2312974
X. Hu N. Au R. XiaBrand CUSTOMER ENGAGEMENT E-commerce Innovation Interactivity Intangible cultural heritage handicraft Perceived authenticity PHYSICAL SURROUNDINGS Tourism value co-creation VIRTUAL-REALITY Interactivity Mobile Augmented Reality Purchase intention value co-creation
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Lan, T., Zheng, Z., Tian, D., Zhang, R., Law, R., & Zhang, M. Resident-Tourist Value Co-Creation in the Intangible Cultural Heritage Tourism Context: The Role of Residents Perception of Tourism Development and Emotional Solidarity. 13, 1-19. https://doi.org/10.3390/su13031369
Tianning Lan Zhiyue Zheng Di Tian Rui Zhang Rob Law Mu ZhangEmotional solidarity Intangible cultural heritage (ICH) Mazu belief and customs Perception of tourism development RESIDENTS value co-creation cognition cultural heritage heritage tourism perception Sustainable development tourism development tourist destination
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Wang, X., & Xiao, X. Intangible Cultural Heritage Tourism Innovation and Development Education. 176-181. Association for Computing Machinery. https://doi.org/10.1145/3488466.3488487
X. Wang X. XiaoCultural heritages Development model Government supports Heritage tourisms Institutional development Intangible cultural heritages Living inheritance Status quo Tourism Value co creations Intangible cultural heritage Living inheritance value co-creation
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Chen, Z., King, B., & Suntikul, W. (2020). Co-creation of value for cultural festivals: behind the scenes in Macau. Tourism Recreation Research, 45, 430-444. https://doi.org/10.1080/02508281.2020.1737793 (Original work published oct)
Zhaoyu Chen Brian King Wantanee SuntikulMacau Traditional festivals festival experience stakeholders value co-creation
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