Wang, S., & Fu, R. Research on the Influencing Factors of the Communication Effect of Tik Tok Short Videos About Intangible Cultural Heritage(Vol. 1218 AISC). En (Vol. 1218 AISC). Springer. https://doi.org/10.1007/978-3-030-51626-0_35
S. Wang R. FuCommunication effect Communication effects Effective transmission Human engineering Image communication systems Intangible cultural heritage Intangible cultural heritages Mobile short videos New media qualitative analysis Theoretical modeling Tik Tok Video transmissions