Nombre
Bui
Middle name
Thanh
Apellidos
Khoa
Khoa, B. T. Improving the Tour Booking Intention in Tourism Through Digitalizing Cultural Intangible Heritage: Evidence from Vietnam. 22-25. https://doi.org/10.1109/ICSH62408.2024.10779947
Bui KhoaCultural intangible heritage digitalization Digital technologies Heritage tourisms Leisure Perceived usefulness regression analysis Subjective norm Technology acceptance model theory of planned behavior Tour booking intention Tourism Viet Nam Vietnamese