Sanchez-Aguirre, D., & Alvarado-Sizzo, I. DMO Promotions of Intangible Cultural Heritage Through the COVID-19 Pandemic in Mexico s Bajio. 25, 253-278. https://doi.org/10.3727/109830423X17037115767546 Driselda Sanchez-Aguirre Ilia Alvarado-Sizzo