Pigliasco, G. C. (2010). We Branded Ourselves Long Ago: Intangible Cultural Property and Commodification of Fijian Firewalking. Oceania, 80, 161-181. Guido PigliascoEconomic and social development (THE\_5342) Intellectual property (THE\_12504) Indigenous peoples (THE\_1844) Tourism (THE\_202) Fiji (FJ)