01268nas a2200169   4500000000100000000000100001008004100002100001900043700001400062700002700076700002000103245011300123300001200236490000700248520082900255022001401084                                       d1 aMarcelo Miguel1 aRogerio y1 aRosa Ferreira da Costa1 aVitorino Freire00aVisibility of Female Artisanal Work in Goiabeiras, city of Vitoria, Brazil: Realities, Challenges and Trends  a173-1940 v153 aThis article emphasizes the crafts of women artisans of the Goiabeiras Association of Paneleiras, Espirito Santo State, Brazil. The objective of the research is to evaluate the satisfaction of tourists, buyers of pots and clay products, in relation to the quality of the service performed by the artisans in the shed of the Paneleiras association in Goiabeiras, in the city of Vitoria, Brazil. The methodology of this study has a descriptive and qualitative character, based on a readaptation of the theoretical-methodological approach Servqual. The results obtained suggest that the attributes of quality in services are delineated primarily by empathic and tangible facets. At the end, the sociocultural, market and academic implications of the results obtained in this multifactorial territory of contrasts are discussed.  a1809-0044