%0 Journal Article %R 10.1177/21582440251334510 %T The Interplay Between the Intangible Cultural Heritage Label and Brand Types on Chinese Consumer Brand Responses %U https://www.scopus.com/inward/record.uri?eid=2-s2.0-105005216725&doi=10.1177%2f21582440251334510&partnerID=40&md5=d119b20cf663db63ce03e02fce94aeb7 %V 15