%0 Journal Article %K intangible heritage %K cultural branding %K dynamic safeguarding %K Edutainment %P 170-185 %R 10.1080/13527258.2020.1780463 %T Safeguarding intangible heritage through edutainment in China s creative urban environments %U https://www.scopus.com/inward/record.uri?eid=2-s2.0-85087121939&doi=10.1080%2f13527258.2020.1780463&partnerID=40&md5=f42c2a7f87bd28f3bd611924d65fe431 %V 27