TY - JOUR
KW - ANTECEDENTS
KW - Authenticity
KW - BEHAVIOR
KW - BRAND AUTHENTICITY
KW - CONSEQUENCES
KW - EXPERIENCES
KW - Image
KW - Model
KW - Motivation
KW - PERSONALITY
KW - Satisfaction
KW - commitment
KW - cultural intelligence
KW - grand song
KW - Intangible cultural heritage tourism
KW - psychological ownership
AU - J. Liu
AU - X. Li
AU - L. Zhang
AU - Q. Lu
AU - X. Su
AB - Psychological ownership (PO) can facilitate the formation of ties between individuals and tangible and intangible assets; however, little scholars have investigated its impact on cultural tourism. In addition, among the four human motivations that can drive PO, the effect of stimulus need satisfaction has received relatively little attention. To address these research gaps, this study conducted an on-site survey in Zhaoxing Dong Village, collecting 302 valid responses through convenience sampling. The findings reveal that authenticity has a significant positive effect on both PO and tourist commitment, while PO also positively relates to tourist commitment. In addition, the results demonstrate that only cognitive and behavioural cultural intelligence (CQ) moderates the relationship between authenticity and PO. This study therefore extends the application of PO and CQ in cultural heritage tourism contexts and confirms that stimulus need satisfaction drives PO. Moreover, it offers insights for the management of cultural tourism.
BT - Current Issues in Tourism
DO - 10.1080/13683500.2022.2153650
N2 - Psychological ownership (PO) can facilitate the formation of ties between individuals and tangible and intangible assets; however, little scholars have investigated its impact on cultural tourism. In addition, among the four human motivations that can drive PO, the effect of stimulus need satisfaction has received relatively little attention. To address these research gaps, this study conducted an on-site survey in Zhaoxing Dong Village, collecting 302 valid responses through convenience sampling. The findings reveal that authenticity has a significant positive effect on both PO and tourist commitment, while PO also positively relates to tourist commitment. In addition, the results demonstrate that only cognitive and behavioural cultural intelligence (CQ) moderates the relationship between authenticity and PO. This study therefore extends the application of PO and CQ in cultural heritage tourism contexts and confirms that stimulus need satisfaction drives PO. Moreover, it offers insights for the management of cultural tourism.
PY - 2022
T2 - Current Issues in Tourism
TI - Authenticity, psychological ownership and tourist commitment in heritage tourism: the moderating effect of cultural intelligence
UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85144194350&doi=10.1080%2f13683500.2022.2153650&partnerID=40&md5=50a1b16146e36cc9feffd87239aabd19
ER -