TY - CPAPER KW - Augmented reality KW - Automation KW - Building height KW - Collective memory KW - Computer science and engineerings KW - Data storage equipment KW - Drones KW - Ethnic Minorities KW - GIS KW - Geographic information systems KW - Heritage preservation KW - History KW - Planning KW - Research papers KW - Sustainable development KW - Three-dimensional GIS KW - Unmanned aerial vehicles (UAV) KW - Urban planning KW - Virtual heritage KW - Virtual reality KW - augmented reality robots KW - automated virtual reality KW - drone KW - memories KW - Sustainability KW - Virtual heritage AU - Rita Li AB - The city of Oporto assumes a decisive role in the North region of Portugal, as a tourism destination. In addition to the recognized material and intangible heritage, the city has been developing strategies to create partnerships with regional and national stakeholders in order to program events of different typologies, throughout the year, with benefits for the city and the region. The music festivals are one of the activities programmed with the greatest expression in the city, nowadays. The present research, integrated in a broader project, aims to highlight the importance of the programming of events. In view of this purpose, this article will discuss the need to adapt music festivals to the target audience, in order to adjust the offer with positive results at the level of behavioural attitudes of tourists, regarding the intention to repeat and recommend the event (and destination). C1 - International Conference on Tourism, Technology and Systems, ICOTTS 2019 C2 - Procedia Comput. Sci. DO - 10.1007/978-981-15-2024-2_47 LA - English N1 - Journal Abbreviation: Smart Innov. Syst. Technol. Pages: 549 Publication Title: Smart Innov. Syst. Technol. N2 - The city of Oporto assumes a decisive role in the North region of Portugal, as a tourism destination. In addition to the recognized material and intangible heritage, the city has been developing strategies to create partnerships with regional and national stakeholders in order to program events of different typologies, throughout the year, with benefits for the city and the region. The music festivals are one of the activities programmed with the greatest expression in the city, nowadays. The present research, integrated in a broader project, aims to highlight the importance of the programming of events. In view of this purpose, this article will discuss the need to adapt music festivals to the target audience, in order to adjust the offer with positive results at the level of behavioural attitudes of tourists, regarding the intention to repeat and recommend the event (and destination). PB - Springer PY - 2017 SN - 21903018 (ISSN); 9789811520235 (ISBN) SP - 294 EP - 300 TI - 5D GIS virtual heritage UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85079657504&doi=10.1007%2f978-981-15-2024-2_47&partnerID=40&md5=04aa327b4b664c58f0aa039a2711c90c VL - 111 ER -