01521nas a2200205   4500000000100000000000100001008004100002653001100043653003300054653001300087653001900100653001100119100002600130245012100156856015600277300001200433490000700445520084300452022002001295       2014                            d10aAymara10aIntangible cultural heritage10aPachjiri10aRevalorization10aYatiri1 aG. Fernández Juárez00a“A threatened sanctuary”: Pachjiri hill (bolivia) and its preservation as intangible cultural heritage by UNESCO  uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-84908505535&doi=10.5209%2frev_RASO.2014.v23.46358&partnerID=40&md5=965434df059be0389eff02e807831b7c  a137-1560 v233 aThis article analyzes the unwanted consequences of the potential ‘revalorization’ and touristic exploitation of a hill in the Bolivian Titicaca highlands which is endowed with sacred significance. For local Aymara communities, Pachjiri hill is a full-scale sanctuary whose ceremonial altars have a role not only in the formation of yatiris (ritual specialists), but also in healing, plant growing, and cattle breeding. As argued in the article, proposals to implement uncontrolled tourist access will bring destruction to this intangible cultural heritage, which has so much relevance and prestige for neighbouring Aymara communities. The question that the article tries to answer is: till what extent should the commercial promotion of intangible cultural heritage (advocated by unesco) be put before this heritage’s preservation?.  a1131558X (ISSN)