02247nas a2200469   4500000000100000000000100001008004100002260001300043653002200056653001500078653002000093653002200113653003800135653002700173653001100200653002200211653000800233653003500241653002600276653001200302653001300314653002000327653002800347653002600375653003500401653001900436653002100455653002000476653002900496653003000525653001000555653001300565653001900578653002100597100001200618245002800630856015300658300001200811490000800823520090400831020004201735       2017                            d  bSpringer10aAugmented reality10aAutomation10aBuilding height10aCollective memory10aComputer science and engineerings10aData storage equipment10aDrones10aEthnic Minorities10aGIS10aGeographic information systems10aHeritage preservation10aHistory10aPlanning10aResearch papers10aSustainable development10aThree-dimensional GIS10aUnmanned aerial vehicles (UAV)10aUrban planning10aVirtual heritage10aVirtual reality10aaugmented reality robots10aautomated virtual reality10adrone10amemories10aSustainability10aVirtual heritage1 aRita Li00a5D GIS virtual heritage  uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85079657504&doi=10.1007%2f978-981-15-2024-2_47&partnerID=40&md5=04aa327b4b664c58f0aa039a2711c90c  a294-3000 v1113 aThe city of Oporto assumes a decisive role in the North region of Portugal, as a tourism destination. In addition to the recognized material and intangible heritage, the city has been developing strategies to create partnerships with regional and national stakeholders in order to program events of different typologies, throughout the year, with benefits for the city and the region. The music festivals are one of the activities programmed with the greatest expression in the city, nowadays. The present research, integrated in a broader project, aims to highlight the importance of the programming of events. In view of this purpose, this article will discuss the need to adapt music festivals to the target audience, in order to adjust the offer with positive results at the level of behavioural attitudes of tourists, regarding the intention to repeat and recommend the event (and destination).  a21903018 (ISSN); 9789811520235 (ISBN)