@article{14751,
  author = {E. Guzman Barquet and M. Salazar Raymond},
  title = {Tourism marketing 2.0. in Ecuador at VisitaEcuador.com.},
  abstract = {Tourism is a major player in the growth of world economies, so it is important to target efforts to promote the growth of this industry. Ecuador is a rich country in tourism, with natural and architectural sites, large intangible heritage in all its regions (festivals, religious, dances, folklore), etc. Not yet valued at 100\% which is within the country, therefore it is important to promote the creation of web portals that encourage realize tourism in Ecuador. VisitaEcuador.com is a friendly site, which invites ecuadorian people and world population to enjoy the country, giving their partners special discounts on hotels, restaurants, etc. This virtual club is a model that uses technology on his website, developing a tourism marketing 2.0. Promotes the use of social networks to their partners to contribute personal experiences on web.},
  volume = {4},
  number = {10},
  pages = {unpaginated—unpaginated},
  issn = {1988-5261},
}