@article{12305,
  author = {Sun Zhi-Guo and Ding Guang-Ping and He Yue-Qiu and Xie Yi and Wang ShuTing},
  title = {Protection analysis of Chinese time-honored brands in city clusters in middle reaches of Yangtze river.},
  abstract = {City clusters in the middle reaches of the Yangtze River contain Wuhan city circle, Changzhutan city cluster, and the Poyang Lake eco-economic region, and they make efforts to promote new economic growth poles. This paper studied the Chinese time-honored brands in Triangle of Central China. It was suggested: (1) to collect the old brands, establish their perfect archives in the city clusters, and protect and succeed them; (2) to combine the protection of Chinese time-honored brand with safeguarding of intangible cultural heritage; (3) to inherit the traditional processing technology related to Chinese time-honored brand, and promote the productive protection of intangible cultural heritage; (4) to strengthen cultural industry development of Chinese time-honored brand, and prosper the cultural industry; (5) to strengthen Chinese time-honored brand protection of agricultural products processing enterprises, and accelerate agricultural brand construction; (6) to develop Chinese time-honored brand recognition in the impoverished areas, and exert its role in rural development and poverty alleviation.},
  volume = {25},
  number = {3},
  pages = {146-155},
  issn = {1001-8581},
}