TY - JOUR KW - Big data KW - Data acquisition KW - Intangible cultural heritages KW - Knowledge representation KW - Pareto principle KW - path analysis KW - Questionnaire design KW - regression analysis KW - Scientific researches KW - semantic web KW - semantic web KW - Social constructions KW - stakeholders KW - Structural equation model KW - Structural equation modeling KW - Structural equations KW - Tourism KW - tourism intangible cultural heritage AU - Meiyu Shi AU - Wei Zhu AU - Hongji Yang AU - Chen Li AB - The development of tourism intangible cultural heritage, by its very nature, is a process of social construction by stakeholders through their transaction, coordination, interest alienation and sharing the responsibility. Coordinating and balancing the interest conflict within every stakeholder to achieve the Pareto Optimality is a major difficulty in the tourism intangible cultural heritage development. In another side, semantic web is a computer term that is known its efficiency in knowledge representation of concepts. In this paper, we applied semantic web to modelling the balance model of stakeholders of tourism intangible heritage in the data collecting process, including data acquisition from entire network combining with structural equation method and path analysis based on a big data platform and questionnaire design, which is the innovative attempt to integrate these two typical computer technologies into social scientific research. Further analysis of the final constructed model demonstrates the effectiveness of the proposed application. BT - International Journal Of Computer Applications In Technology DO - 10.1504/IJCAT.2016.10000522 M1 - 3 N2 - The development of tourism intangible cultural heritage, by its very nature, is a process of social construction by stakeholders through their transaction, coordination, interest alienation and sharing the responsibility. Coordinating and balancing the interest conflict within every stakeholder to achieve the Pareto Optimality is a major difficulty in the tourism intangible cultural heritage development. In another side, semantic web is a computer term that is known its efficiency in knowledge representation of concepts. In this paper, we applied semantic web to modelling the balance model of stakeholders of tourism intangible heritage in the data collecting process, including data acquisition from entire network combining with structural equation method and path analysis based on a big data platform and questionnaire design, which is the innovative attempt to integrate these two typical computer technologies into social scientific research. Further analysis of the final constructed model demonstrates the effectiveness of the proposed application. PY - 2016 SP - 192 EP - 200 T2 - International Journal Of Computer Applications In Technology TI - Applying semantic web and big data techniques to construct a balance model referring to stakeholders of tourism intangible cultural heritage VL - 54 SN - 0952-8091 ER -