TY - JOUR KW - Cultural tourism KW - Economic development KW - Health KW - Intangible cultural heritage KW - Intangible cultural heritage KW - Living conditions KW - Patrimonio Cultural Inmaterial KW - Sustainable development KW - tradition KW - condición de vida KW - Cultural tourism KW - desarrollo económico KW - desarrollo sostenible KW - Economic development KW - Health KW - living conditions KW - salud KW - Sustainable development KW - tradición KW - tradition KW - Turismo Cultural AU - Rosa Torres Valdés AU - Covadonga Ordoñez García AB - The aim of this paper on rural popular festivals related to farming, livestock, fishing, and general trades, is to show the role that these festivities have in sustainable rural development and the connection with the notion of healthy regions. This approach is based on two elements; first, on the integral vision of health of the World Health Organization set out in the 1986 Ottawa Charter. This implies the integration of social structures (including the cultural identity dimension), economic profitability and the sustainable natural environment. Second, the concept of healthy regions of the European Commission’s used in Healthy Regions Program emphasizes the need to relate health with regional development, instead of separating them. The literature review and the analysis of rural festivities show that this type of festivities promote the three dimensions of health: biological, psychosocial, and economic in the territories. Without the last one, the population reduces their possibility of access to resources and fundamental rights that are determinant. This loss is reflected in a decrease in the population that jeopardize the rural sustainable develop for the future. BT - Revista Iberoamericana de Viticultura Agroindustria y Ruralidad DO - 10.35588/rivar.v8i23.4980 LA - Spanish M1 - 23 N1 - Publisher: Institute of Advanced Studies, University of Santiago de Chile N2 - The aim of this paper on rural popular festivals related to farming, livestock, fishing, and general trades, is to show the role that these festivities have in sustainable rural development and the connection with the notion of healthy regions. This approach is based on two elements; first, on the integral vision of health of the World Health Organization set out in the 1986 Ottawa Charter. This implies the integration of social structures (including the cultural identity dimension), economic profitability and the sustainable natural environment. Second, the concept of healthy regions of the European Commission’s used in Healthy Regions Program emphasizes the need to relate health with regional development, instead of separating them. The literature review and the analysis of rural festivities show that this type of festivities promote the three dimensions of health: biological, psychosocial, and economic in the territories. Without the last one, the population reduces their possibility of access to resources and fundamental rights that are determinant. This loss is reflected in a decrease in the population that jeopardize the rural sustainable develop for the future. PY - 2021 SP - 293 EP - 312 T2 - Revista Iberoamericana de Viticultura Agroindustria y Ruralidad TI - Fiestas Populares de Labor, desarrollo rural sostenible y regiones saludables UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85108101658&doi=10.35588%2frivar.v8i23.4980&partnerID=40&md5=f57e760a82c89ff6526922ec2946fbfb VL - 8 SN - 07194994 (ISSN) ER -