TY - CONF
KW - Intangible cultural heritages
KW - Intangible cultural heritage
KW - Traditional cultures
KW - matrix
KW - balanced scorecard
KW - Balanced scorecards
KW - Benchmarking
KW - Human civilization
KW - Key performance indicators
KW - Research base
KW - steep
KW - Steep
KW - swot
KW - Swot
KW - Tow matrix
KW - tows matrix
AU - R. Wang
AU - J. Wanitwattanakosol
AU - A. Pongwat
AB - Intangible cultural heritage is an important symbol of a country's historical and cultural achievements, it is an important part of excellent traditional culture. It is not only of great significance to the study of the evolution of human civilization but also plays a unique role in displaying the diversity of world culture. It is the common cultural wealth of mankind. The research base of intangible cultural heritage which represents local culture plays a vital role in the protection and inheritance of intangible cultural heritage. This study aims to propose key performance indicators (KPIs) of the intangible cultural heritage research base institution by integrating STEEP, SWOT, TOWS Matrix, and Balanced Scorecard. The stages of research are using STEEP to analyze the situation and external advantages of intangible cultural heritage research base institution, determine the Strategy formulation and strategy position with SWOT analysis and TOWS Matrix, identify strategy objectives in the Balanced Scorecard framework, then achieve the development of performance indicators (KPIs).
BT - 7th International Conference on Digital Arts, Media and Technology, DAMT 2022 and 5th ECTI Northern Section Conference on Electrical, Electronics, Computer and Telecommunications Engineering, NCON 2022
C3 - Int. Conf. Digit. Arts, Media Technol., DAMT ECTI North. Sect. Conf. Electr., Electron., Comput. Telecommun. Eng., NCON
DA - 2022///
DB - Scopus
DO - 10.1109/ECTIDAMTNCON53731.2022.9720364
LA - English
N2 - Intangible cultural heritage is an important symbol of a country's historical and cultural achievements, it is an important part of excellent traditional culture. It is not only of great significance to the study of the evolution of human civilization but also plays a unique role in displaying the diversity of world culture. It is the common cultural wealth of mankind. The research base of intangible cultural heritage which represents local culture plays a vital role in the protection and inheritance of intangible cultural heritage. This study aims to propose key performance indicators (KPIs) of the intangible cultural heritage research base institution by integrating STEEP, SWOT, TOWS Matrix, and Balanced Scorecard. The stages of research are using STEEP to analyze the situation and external advantages of intangible cultural heritage research base institution, determine the Strategy formulation and strategy position with SWOT analysis and TOWS Matrix, identify strategy objectives in the Balanced Scorecard framework, then achieve the development of performance indicators (KPIs).
PB - Institute of Electrical and Electronics Engineers Inc.
PY - 2022
SN - 9781665495103 (ISBN)
SP - 114
EP - 117
EP - 
T2 - 7th International Conference on Digital Arts, Media and Technology, DAMT 2022 and 5th ECTI Northern Section Conference on Electrical, Electronics, Computer and Telecommunications Engineering, NCON 2022
TI - An Analysis of Intangible Cultural Heritage Key Performance Indicators by Integrative Methods
UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85127603352&doi=10.1109%2fECTIDAMTNCON53731.2022.9720364&partnerID=40&md5=5ee9a58be70fb27abfead265789ec0ea
Y2 - 2022/01/26/
ER -