TY - JOUR
KW - Subjective vitality
KW - authenticity experience
KW - Behavioral intention
KW - experience quality
KW - heritage tourism
KW - Intangible cultural heritage
KW - puppet show
KW - tourism marketing
KW - value perception
AU - Xinwei Su
AU - Xi Li
AU - Weiqiang Chen
AU - Tao Zeng
AB - This study introduces subjective vitality into intangible culture heritage (ICH) tourism, and proposes a theoretical model involving subjective vitality, authenticity experience, experience quality, perceived value and tourist behavior intention. An empirical research on visitors to Quanzhou puppet troupe theatre has been carried out. The significant impact of subjective vitality on the authenticity experience has been confirmed. It also shows that the authenticity experience plays a partial mediating effect between subjective vitality and experience quality, and experience quality plays a full mediating effect between authenticity experience and perceived value, while perceived value has no mediating effect between experience quality and behavior.
DO - 10.1080/10548408.2020.1740141
M1 - 2
N1 - Publisher: Routledge
N2 - This study introduces subjective vitality into intangible culture heritage (ICH) tourism, and proposes a theoretical model involving subjective vitality, authenticity experience, experience quality, perceived value and tourist behavior intention. An empirical research on visitors to Quanzhou puppet troupe theatre has been carried out. The significant impact of subjective vitality on the authenticity experience has been confirmed. It also shows that the authenticity experience plays a partial mediating effect between subjective vitality and experience quality, and experience quality plays a full mediating effect between authenticity experience and perceived value, while perceived value has no mediating effect between experience quality and behavior.
SP - 258
EP - 271
TI - Subjective vitality, authenticity experience, and intangible cultural heritage tourism: an empirical study of the puppet show
UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85082763050&doi=10.1080%2f10548408.2020.1740141&partnerID=40&md5=9cd2f5de4837472fc26d8bc0a968ae84
VL - 37
SN - 10548408 (ISSN)
ER -