TY - JOUR KW - Augmented reality KW - Craft presentation KW - Crafts representation KW - Traditional crafts KW - Virtual humans KW - Virtual storytelling AU - Hansgeorg Hauser AU - Cynthia Beisswenger AU - Nikolaos Partarakis AU - Xenophon Zabulis AU - Ilia Adami AU - Emmanouil Zidianakis AU - Andreas Patakos AU - Nikolaos Patsiouras AU - Effie Karuzaki AU - Michalis Foukarakis AU - Aggeliki Tsoli AU - Ammar Qammaz AU - Antonis Argyros AU - Nedjma Cadi AU - Evangelia Baka AU - Nadia Thalmann AU - Brenda Olivias AU - Dimitrios Makrygiannis AU - Alina Glushkova AU - Sotirios Manitsaris AU - Vito Nitti AU - Lucia Panesse AB - In this paper, a representation based on digital assets and semantic annotations is established for Traditional Craft instances, in a way that captures their socio-historic context and preserves both their tangible and intangible Cultural Heritage dimensions. These meaningful and documented experiential presentations are delivered to the target audience through narratives that address a range of uses, including personalized storytelling, interactive Augmented Reality (AR), augmented physical artifacts, Mixed Reality (MR) exhibitions, and the Web. The provided engaging cultural experiences have the potential to have an impact on interest growth and tourism, which can support Traditional Craft communities and institutions. A secondary impact is the attraction of new apprentices through training and demonstrations that guarantee long-term preservation. The proposed approach is demonstrated in the context of textile manufacturing as practiced by the community of the Haus der Seidenkultur, a former silk factory that was turned into a museum where the traditional craft of Jacquard weaving is still practiced. DO - 10.3390/heritage5010027 M1 - 1 N1 - Publisher: MDPI N2 - In this paper, a representation based on digital assets and semantic annotations is established for Traditional Craft instances, in a way that captures their socio-historic context and preserves both their tangible and intangible Cultural Heritage dimensions. These meaningful and documented experiential presentations are delivered to the target audience through narratives that address a range of uses, including personalized storytelling, interactive Augmented Reality (AR), augmented physical artifacts, Mixed Reality (MR) exhibitions, and the Web. The provided engaging cultural experiences have the potential to have an impact on interest growth and tourism, which can support Traditional Craft communities and institutions. A secondary impact is the attraction of new apprentices through training and demonstrations that guarantee long-term preservation. The proposed approach is demonstrated in the context of textile manufacturing as practiced by the community of the Haus der Seidenkultur, a former silk factory that was turned into a museum where the traditional craft of Jacquard weaving is still practiced. SP - 461 EP - 487 TI - Multimodal Narratives for the Presentation of Silk Heritage in the Museum VL - 5 SN - 25719408 (ISSN) ER -