00956nam a2200121   4500000000100000008004100001100001600042700001600058245009800074300000800172520063200180020002200812                                       d1 aM. Bugarcic1 aJ. Bugarcic00aInfluence of kajmak as a cultural asset on the growth of the tourist offer of Western Serbia.  a4303 aKajmak as a Serbian traditional dairy product, suitable for mass consumption and prepared in a traditional way has a special flavor and as such is an essential factor not only in traditional dining but also in restaurants based on national gastronomy. The main goal of the research is to determine how by registering on the list of the intangible cultural heritage of the Republic of Serbia and preserving the craft of traditional production and with popularization of domestic products, kajmak can have a significant impact on the growth of the tourist offer of Western Serbia as an important autochtonous gastronomic product.  a978-86-89949-37-7