01718nas a2200181 4500000000100000008004100001260003400042653001700076653001800093653001300111653002400124100001900148245005000167856011800217300001200335520116400347020002501511 d bNova Science Publishers, Inc.10aDevelopment.10aGlobalization10aidentity10aintangible heritage1 aM.V. González00aIdentity globalization and experience tourism uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-84892137068&partnerID=40&md5=3db9897a5d767fc725c55802fc45c62e a147-1513 aGlobalization fosters a cosmopolitan identity. In such case, the multidimensional identity comes from a plurality of countries and cultures, and the relationship between identity and place vanishes. Obviously intangible forms of heritage, as folklore or traditions, are involved, because costumes fixed in time become the predominant part of identities. At the same time, existential authenticity is predominant in developing countries, as developed ones follow a homogenization process due to globalization. As a result, there is an increasing experience intangible heritage tourism from developed countries to developing ones. Accordingly, developed countries press developing ones to protect intangible heritage as they do with wild nature. This short commentary also studies the trade off between protecting intangible heritage and modernity within a place. Finally, it makes a prospecting approach about this phenomenon in the future, taking in consideration an agoraphobic tendency to defensive identities in developed countries, an increasing dual cosmopolitan identity and a tension between intangible heritage and development in developing countries. a9781608760565 (ISBN)