01526nas a2200193   4500000000100000000000100001008004100002653001500043653001100058653003900069653001100108100002000119245007500139856015400214300001200368490000700380520092500387022002001312                                       d10anarratives10aUNESCO10aIntangible cultural heritage (ICH)10apolicy1 aChristina Maags00aDisseminating the policy narrative of  Heritage under threat  in China  uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85050569519&doi=10.1080%2f10286632.2018.1500559&partnerID=40&md5=d01412338bf3c2c90d676ac663a2c548  a273-2900 v263 aOriginating from within the UNESCO, narratives on ‘heritage under threat’ tell the story of how and why intangible cultural heritage (ICH) practices are valuable, why are they disappearing, and how they can be protected from destruction. Focusing on PR China, this paper conducts a frame analysis to identify narratives on ‘heritage under threat’ as employed by the UNESCO, the Chinese party-state, and academics. The study argues that while policy narratives in any country undergo a process of congruence-building, circulation, and implementation, these processes take distinctive forms in authoritarian countries due to the states’ discursive and political monopoly: While non-state actors are involved, the state primarily steers the appropriation process. Nevertheless, once established, the policy narrative transforms across time and space, enabling local actors to use it to pursue their own interests.  a10286632 (ISSN)