02233nas a2200361   4500000000100000000000100001008004100002260006800043653003400111653003300145653002500178653001100203653002300214653002400237653001700261653002300278653003100301653001800332653001000350653001000360653000900370653000900379653001500388653001600403100001200419700002500431700001500456245009800471856016300569300001400732520110000746020002501846       2022                            d  c2022///bInstitute of Electrical and Electronics Engineers Inc.10aIntangible cultural heritages10aIntangible cultural heritage10aTraditional cultures10amatrix10abalanced scorecard10aBalanced scorecards10aBenchmarking10aHuman civilization10aKey performance indicators10aResearch base10asteep10aSteep10aswot10aSwot10aTow matrix10atows matrix1 aR. Wang1 aJ. Wanitwattanakosol1 aA. Pongwat00aAn Analysis of Intangible Cultural Heritage Key Performance Indicators by Integrative Methods  uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85127603352&doi=10.1109%2fECTIDAMTNCON53731.2022.9720364&partnerID=40&md5=5ee9a58be70fb27abfead265789ec0ea  a114-117, 3 aIntangible cultural heritage is an important symbol of a country's historical and cultural achievements, it is an important part of excellent traditional culture. It is not only of great significance to the study of the evolution of human civilization but also plays a unique role in displaying the diversity of world culture. It is the common cultural wealth of mankind. The research base of intangible cultural heritage which represents local culture plays a vital role in the protection and inheritance of intangible cultural heritage. This study aims to propose key performance indicators (KPIs) of the intangible cultural heritage research base institution by integrating STEEP, SWOT, TOWS Matrix, and Balanced Scorecard. The stages of research are using STEEP to analyze the situation and external advantages of intangible cultural heritage research base institution, determine the Strategy formulation and strategy position with SWOT analysis and TOWS Matrix, identify strategy objectives in the Balanced Scorecard framework, then achieve the development of performance indicators (KPIs).  a9781665495103 (ISBN)