01961nas a2200289 4500000000100000008004100001653002200042653002300064653001900087653002900106653001200135653003400147653002000181653001500201100001200216700001100228700001200239700001000251700001200261700001000273700001200283700001100295245010300306856015400409520109500563022001301658 d10aAugmented reality10aCultural heritages10aHeritage sites10aHistorical architectures10aHistory10aIntangible cultural heritages10aNatural scenery10aUser study1 aJ. Tian1 aY. Cao1 aL. Feng1 aD. Fu1 aL. Yuan1 aH. Qu1 aY. Wang1 aM. Fan00aPoeticAR: Reviving Traditional Poetry of the Heritage Site of Jichang Garden via Augmented Reality uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85148095604&doi=10.1080%2f10447318.2023.2176806&partnerID=40&md5=c174b4ca4b46371e31ac7dac7c53657e3 aAs a famed Chinese classical garden, the Jichang Garden was a constant inspiration to many poets in its hundreds of years’ history, who composed a rich body of poems—a valuable intangible cultural heritage. While tourists tend to pay attention to tangible natural scenery and historical architectures, they often neglect intangible cultural heritage—poems. We interviewed 23 tourists and found that augmented reality (AR) was viable for tourists to enjoy the physical scenery and the poetry simultaneously. We developed an initial prototype of PoeticAR, which presents poems based on physical scenery to enhance tourists’ cultural and aesthetic experience. We further revised the prototype based on the ideas generated from a workshop with 18 tourists. We conducted a between-subject user study with 30 tourists to compare PoeticAR with Video. Results showed that PoeticAR significantly motivated tourists’ interest in poems, enhanced the cultural and aesthetic tour experience in Jichang Garden, and increased awareness of Intangible Cultural Heritage of Cultural Heritage sites. a10447318