02129nas a2200253   4500000000100000008004100001653002800042653002300070653003400093653001900127653001500146653001100161653002500172653001600197653002700213653002100240100001600261700001700277245010000294856015200394300001000546490001400556520130500570                                       d10aChinese characteristics10aCultural heritages10aIntangible cultural heritages10aMulti-modality10aMultimodes10aSearch10aTraditional cultures10aTranslation10aTranslation strategies10aVisual multimode1 aYanjun Zhou1 aShuling Zhou00aOn the Translation Strategy of “Intangible Cultural Heritage” Based on Visual Multimodality  uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-86000001135&doi=10.1007%2f978-981-96-2794-3_9&partnerID=40&md5=32fe2fd06cfaa1f227d75ed859a665d9  a74-820 v1355 LNEE3 aTranslation, as one of the important means of inheriting and protecting intangible cultural heritage, aims to spread cultural heritage with Chinese characteristics to the world, so that the traditional culture of the Chinese nation can be carried forward. Understanding the current status of intangible cultural heritage translation and communication, it can be seen that some scholars have proposed corresponding translation strategies based on the combination of planning and alienation dynamics, which can not only preserve the cultural characteristics of the Chinese nation, but also make it easier for Western readers to accept and understand China s intangible cultural heritage. It has important practical guidance significance. Therefore, on the basis of understanding the current translation strategies of China s intangible cultural heritage, this paper uses visual multi-modality to build a multilingual translation and retrieval platform for the international dissemination of intangible cultural heritage, and identifies effective countermeasures for practice and development. It always follows the United Nations Convention for the Protection of Intangible Cultural Heritage, and provides a new channel for the dissemination of intangible cultural heritage with Chinese characteristics.