TY - CPAPER
KW - Cultural preservation
KW - Historic preservation
KW - Human computer interaction
KW - Human engineering
KW - Intangible cultural heritage
KW - Intangible cultural heritages
KW - Livestreaming
KW - Social media
KW - User engagement
AU - Zhicong Lu
AU - Michelle Annett
AU - Mingming Fan
AU - Daniel Wigdor
AU - Assoc Machinery
AB - Globalization has led to the destruction of many cultural practices, expressions, and knowledge found within local communities. These practices, defined by UNESCO as Intangible Cultural Heritage (ICH), have been identified, promoted, and safeguarded by nations, academia, organizations and local communities to varying degrees. Despite such efforts, many practices are still in danger of being lost or forgotten forever. With the increased popularity of livestreaming in China, some streamers have begun to use livestreaming to showcase and promote ICH activities. To better understand the practices, opportunities, and challenges inherent in sharing and safeguarding ICH through livestreaming, we interviewed 10 streamers and 8 viewers from China. Through our qualitative investigation, we found that ICH streamers had altruistic motivations and engaged with viewers using multiple modalities beyond livestreams. We also found that livestreaming encouraged real-time interaction and sociality, while non-live curated videos attracted attention from a broader audience and assisted in the archiving of knowledge.
C2 - Conf Hum Fact Comput Syst Proc
DO - 10.1145/3290605.3300459
N1 - Journal Abbreviation: Conf Hum Fact Comput Syst Proc
N2 - Globalization has led to the destruction of many cultural practices, expressions, and knowledge found within local communities. These practices, defined by UNESCO as Intangible Cultural Heritage (ICH), have been identified, promoted, and safeguarded by nations, academia, organizations and local communities to varying degrees. Despite such efforts, many practices are still in danger of being lost or forgotten forever. With the increased popularity of livestreaming in China, some streamers have begun to use livestreaming to showcase and promote ICH activities. To better understand the practices, opportunities, and challenges inherent in sharing and safeguarding ICH through livestreaming, we interviewed 10 streamers and 8 viewers from China. Through our qualitative investigation, we found that ICH streamers had altruistic motivations and engaged with viewers using multiple modalities beyond livestreams. We also found that livestreaming encouraged real-time interaction and sociality, while non-live curated videos attracted attention from a broader audience and assisted in the archiving of knowledge.
PB - Association for Computing Machinery
SN - 9781450359702 (ISBN)
TI - "I feel it is my responsibility to stream" Streaming and Engaging with Intangible Cultural Heritage through Livestreaming
UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85067626409&doi=10.1145%2f3290605.3300459&partnerID=40&md5=2a594080d2c130b30615835ad68ab395
ER -