TY - CPAPER KW - Continuous development KW - Cultural heritages KW - Current situation KW - Development trends KW - Economic and social effects KW - Economics KW - Intangible cultural heritage KW - Intangible cultural heritages KW - internet information technology KW - Non-traditional KW - Publicity Translation KW - Social economy KW - Strategic Research KW - Translation (languages) KW - Translation strategies AU - J. Zhang AU - Y. Liu AB - With the continuous development of the computer age, China s social economy shows a rapid development trend. Our country not only pays more and more attention to economic development, but also pays more and more attention to the development of intangible cultural heritage.Intangible cultural heritage plays an important role in promoting economic development.Judging from the current situation of development based on internet information technology, there are many shortcomings in non-traditional publicity translation in China.Only by constantly optimizing and perfecting these deficiencies can we break through the cognitive bottleneck of non-heritage publicity translation.Therefore, we must advocate and attach importance to the research and practice of non-heritage translation.Only in this way can we promote the inheritance and development of China s intangible cultural heritage. C2 - J. Phys. Conf. Ser. DO - 10.1088/1742-6596/1648/2/022115 N1 - Issue: 2 Journal Abbreviation: J. Phys. Conf. Ser. N2 - With the continuous development of the computer age, China s social economy shows a rapid development trend. Our country not only pays more and more attention to economic development, but also pays more and more attention to the development of intangible cultural heritage.Intangible cultural heritage plays an important role in promoting economic development.Judging from the current situation of development based on internet information technology, there are many shortcomings in non-traditional publicity translation in China.Only by constantly optimizing and perfecting these deficiencies can we break through the cognitive bottleneck of non-heritage publicity translation.Therefore, we must advocate and attach importance to the research and practice of non-heritage translation.Only in this way can we promote the inheritance and development of China s intangible cultural heritage. PB - IOP Publishing Ltd SN - 17426588 (ISSN) TI - Research on translation strategy of intangible cultural heritage publicity based on internet information technology UR - https://www.scopus.com/inward/record.uri?eid=2-s2.0-85096494751&doi=10.1088%2f1742-6596%2f1648%2f2%2f022115&partnerID=40&md5=ab9678235bd1fd4b9dfcd148af38102b VL - 1648 ER -