02167nas a2200289   4500000000100000008004100001653003400042653001100076653003300087653001100120653001500131653000900146653001400155653002200169653001600191653001100207653002600218653002000244100001300264700001500277245014600292856015100438300001200589490000700601520124900608022002001857                                       d10aEthnographic Open-Air Museums10aEvents10aIntangible cultural heritage10aLatvia10aRecreation10aRiga10aVentspils10acultural heritage10aethnography10amuseum10arecreational activity10aresearch method1 aI. Smuka1 aM. Reinane00aIntangible cultural heritage (ICH) in the content of the events of ethnographic open-air museums and attraction of participants to the events  uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85068114683&doi=10.17951%2fb.2018.73.155-167&partnerID=40&md5=98ebe6a7fe543f7b4f2edef6f8fb17df  a155-1670 v733 aThe intangible cultural heritage has different forms and expressions. This research deals with one part of the intangible cultural heritage, such as traditional customary festivities, and other events organised in the open-air museums of Latvia. Such festivities are popular and widely attended in Latvia. The research has examined the documents for organisation of the events and analysed the content of the events at the 4 largest Latvian Open-Air museums situated in different locations in Latvia: the Ethnographic Open-Air Museum of Latvia (Riga), the Ventspils Open-Air Museum (Ventspils), the Jurmala Open-Air Museum (Jurmala) and the Jekabpils “Selonian Yard” Open-Air Museum (Jekabpils). During the research, literature analysis and content analysis of documents was carried out and partly structured interviews were undertaken for the museum managers, as well as survey was performed of attendees to the museum events. At the end of the research, according to the survey of attendees and the content analysis of the events, recommendations were elaborated to staff of the Open-Air Museums in order to improve the content of the events, to rouse interest of the attendees of events and to encourage increase in the number of events.  a01371983 (ISSN)