02044nas a2200205 4500000000100000008004100001260001700042653001000059653003300069653002100102653001700123653001900140100001500159700001500174245009600189856014800285300001200433520136800445020002501813 d bArchaeopress10aAkita10aIntangible cultural heritage10aJapanese pottery10aNaraoka kiln10aWaheegama kiln1 aC.L. Reedy1 aC.L. Reedy00aMaking traditional pottery sustainable today: Three case studies in akita prefecture, japan uhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85113919307&doi=10.2307%2fj.ctv170x46c.13&partnerID=40&md5=db82ac839f537a25c724d7738ae6fab1 a129-1433 aHandmade ceramics are an important cultural heritage of Japan, yet by the late 19th century traditional workshops were disappearing in favor of factory mass production. Many studies focus on national and international programs that support traditional potters. We investigate preservation efforts originating with craft practitioners themselves. Three case studies in Akita Prefecture represent three different approaches. Naraoka kiln was established in 1863 and has operated continuously. At Waheegama kiln, operations established in 1770 ended by 1900. In 1975, a descendant of an original potter began to rediscover traditional practices. For both kilns we examine raw materials, fabrication, firing, products, and marketing strategies, highlighting what remains original and what was changed so that the kilns could continue to thrive. The third site is a small shop (Kurashi no Utsuwa Mike) in a residential area selling affordable pottery. They sell some products from Akita kilns and many from kilns in other prefectures where they have family ties and can obtain objects inexpensively. The owner produces some pottery himself, and holds workshops in the store for local residents. These three sites demonstrate connections to past materials and processes that transform pottery into meaningful objects for both makers and users of pottery in Akita today. a9781784917371 (ISBN)